Build, Identify, Educate, Cultivate…Ask
The keys to success in planned giving: insights from and unmatched experience in Planned Giving.
The secret about Planned Giving is that any organization – no matter the size – can benefit from the transformational support it provides.
Planned Giving is about reaching out to and connecting with those donors that are closest to your organization to inspire them to include a gift in their estate plans to support your work. To achieve this, an ongoing process of prospect identification, thoughtful cultivation and donor solicitation must be established.
But how can you do this in a cost effective and well-managed way? PGgrowth can make this happen for your organization.
Established in 2010, PGgrowth has quickly become Canada's premiere fund raising consulting firm focused on building capacity and programs within organization today for the future financial benefit and support of their missions well into the future. Our consultants bring together perspective and experience in Planned Giving that is unmatched in Canada.
What we know about Planned Giving
Planned Giving is more than legacy giving. It is about engagement today of your best prospects and building with them a plan to support your organization in the short, medium and long term. Planned Giving isn't about operating tactics. It is activating an integrated program to properly engage with potential planned giving donors. Your organization needs to both set the stage through cultivation activities that engage your prospects and directly asks for gifts in support of your cause. We can help you achieve success in both.
We build programs and operate engagement tactics that support your organization in the process necessary to identify, cultivate and ask your best prospects. Through our innovative approaches – such as our ‘PGcycle of cultivation’ – and our proprietary products – such as PGdatascan – we provide unmatched, cost effect focused activities on your donors. That is where your focus needs to be.
Your planned giving program is a legacy for your organization. We can put the processes in place today, for the future financial return your organization needs to carry out its mission in the community, the country and the world.