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Murray Landa, Vancouver BC


Murray Landa

A senior consultant with PGgrowth, Murray has over 30 years experience as a lawyer, charitable gift planner and consultant. He has been a gift planner since joining the Red Cross in 1993. Based in Vancouver, Murray is retired from The University of British Columbia, where he served as a consultant and as Associate Director of Gift & Estate Planning for 12 years. While at UBC, he worked with donors and advisors on a wide variety of current and future gifts, and provided collaborative support and advice to the university’s faculties and international foundations. In addition, he had supervisory responsibility for the handling and receipting of all gifts of securities. He has particular skills in prospect identification, the building of strong donor and advisor relationships, and effective stewardship.

Murray believes it is vital to listen carefully to each donor and ask thoughtful questions to fully understand the donor’s motivations and goals. It is this face-to-face activity, carried out consistently, which forms the backbone of truly effective, sustainable, long-term fundraising.

Over the years, Murray has provided guidance to various charities and advisors about gift planning.  He has significant speaking and training experience including presentations at the CAGP national conference, as a co-instructor at the Banff Course on Gift Planning, as a co-presenter to the Canadian Bar Association Wills & Trusts (Vancouver) section, as a volunteer instructor (Wills/Estates) at the Law Society of B.C.’s Professional Legal Training Course, and presentations and training at UBC.

Murray served as a board member of CAGP’s Greater Vancouver RoundTable in its early days and as a project committee member of the B.C. Law Institute’s Society Act reform project. He is a co-author of “Green Legacies: A Donor’s Guide for B.C.”, a book for donors and advisors about gift planning for the environment.

Murray is a Mentor for CAGP’s Greater Vancouver Chapter.

Contact Murray at 604.272.4001 or murray@pggrowth.com