Ed Sluga interviews Doug Earle about his experience starting a proactive planned giving program at Fighting Blindness Canada. Doug speaks candidly about what it took to convince both his staff and his board to invest in planned giving. And was it worth the effort? Planned giving prospects increased by 375%, plus annual giving from these prospects went up. Listen to Ed and Doug below for all the details.
Subscribe to our podcast on your favourite app to catch the latest episode.