Proactive program
It’s up to your organization to make your case known to your donors, to your stakeholders, and to the community. You can’t assume that your stakeholders know or understand your Why. What does that mean? Let me give an example.
Your Charity’s Competitive Advantage is to (Clearly) State the Reasons to Invest in the Future – Use It!
The leadership at most nonprofits assume that everyone knows the important work being done by their charitable organization. They are wrong.
Here’s what you need to do instead.
Here’s what you need to do instead.
The Power of an Executive Champion: Proactive Planned Giving at Fighting Blindness Canada
With help from PGgrowth, Foundation Fighting Blindness developed a successful proactive planned giving program.
The Power of an Executive Champion: Proactive Planned Giving at Fighting Blindness Canada Read More
Create a Proactive Program to Sustain Your Organization, PART 2
Despite the evidence of opportunity, desire and verbal commitment, charities are failing to grow and progress their planned giving programs. It is up to us, as professionals in the field, to change this trend.
Create a Proactive Program to Sustain Your Organization, PART 2 Read More
Create A Planned Giving Program to Sustain Your Organization, PART 1
Most organizations start with interest and even excitement about advancing the planned giving program. Why doesn’t it translate into action? Ed Sluga uses research and experience in the field to uncover why proactive planned giving programs are the exception rather than the rule in Canada.
Create A Planned Giving Program to Sustain Your Organization, PART 1 Read More
It’s all About Stewardship
Many experts in planned giving might say that it all begins and ends with donor stewardship. Listen to Ed Sluga interview Peggy Killeen – one of those experts – in this episode of the PGpodcast.
The Heart of Giving: Planned Giving in a Hospital Foundation
This on-demand webinar highlights how even though many hospital foundations may be uniquely positioned to receive planned gifts already, they may not be fully benefitting from this opportunity. Watch now to learn what it takes to build a proactive planned giving program in a hospital foundation.
The Heart of Giving: Planned Giving in a Hospital Foundation Read More